On Feb 28, 2012 Barry’s 9-year old son asked him what he was going to leap for Leap Day. Feeling the effects of an extra large frozen yogurt with all the toppings, the answer was easy: Sugar!

“On March 1st”, as he tells it, “I just never went back!”

Barry is the author of the #1 Amazon Bestseller I Love Me More Than Sugar: The Why and How of 30 Days Sugar Free.

Barry Friedman is also a 4-time World Juggling Champion who has appeared on over 200 local, national, and international television shows including the Tonight Show with both Johnny Carson and Jay Leno, the Presidential Command Performance on NBC, and a Showtime Comedy Special.

After 32 years and 6 passports, he now speaks and writes extensively about something that has had a profound impact on his life – a sugar free diet.

Barry is available for in studio appearances, keynote speeches, and private/group coaching.